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11 great examples of successful corporate visions

A great business vision clearly states what an organisation is trying to achieve. Here are 11 companies that have nailed it.


To operate the world’s best premium airline, Qantas, and the world’s best low fares carrier, Jetstar.

Boost Juice

Every Customer will leave a Boost Juice Bar feeling just that little bit better.


To be one of the world’s great service companies, helping our customers, communities and people to prosper and grow.


To make people happy.


A just world without poverty. To create a better everyday life for the many people.


To be the best retailer in the hearts and minds of consumers and employees.

Bill Gates

A computer on every desk and in every home.


To be earth’s most customer-centric company; to build a place where people can come to find and discover anything they might want to buy online.

General Electric

We bring good things to life.


We aim to deliver top-tier financial performance over the long term by integrating sustainability into our business strategy, leaving a positive imprint on society and the environment. We call this Performance with Purpose.


Offer Ends 30 June 2024

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